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Scroll to Map

Scroll to map is a fullscreen layout where the user can swipe up to reveal a map with location pins within the ad unit. The map can contain multiple locations and it can be set to focus on the closest or display up to 4 closest locations in the map legend as text. The layout is created from static image assets and the locations’ data is taken from a CSV file which contains Location title, Latitude and Longitude. Optionally it’s also possible to create a parallax effect and add a scroll hint.

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Ad types tooltip

  • Interstitial Interstitial
  • Interscroller Interscroller
  • Expandable Expandable

Interactions: tooltip

  • Touch interaction Touch interaction

Extra Features: tooltip

  • Effects Effects
  • Countdown Widget Countdown Widget
  • Map Map
  • Video enabled Video enabled
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Insights:

  • Easily turn a static image into an interactive ad;
  • Locate one or multiple destinations on one interactive map;
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Mobile fullscreen

Average CTR:

5,94%

Average Engagement:

9,95%

* Average result from viewable impressions between 01.06.2020 – 31.12.2020

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Main assets tooltip

Background image (jpg, png, svg, gif, mp4, mov)
Map header (jpg, png, svg)
Map data ()

Dimensions for fullscreen tooltip

640 x 1280
640 x 116
location title, latitude, longitude (CSV)

Optional assets tooltip

Paralax object (jpg, png, svg)
Scroll hint (jpg, png, svg)

640 x 1280
640 x 116

Additional assets tooltip

Overlay CTA (jpg, png, svg)
Overlay Logo (jpg, png, svg)
4x Overlay Element (jpg, png, svg)

up to 640 x 1280
up to 640 x 1280
up to 640 x 1280

Examples

Starbucks

From Scroll to map
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Options

You can adjust how your creative behaves, among other options:

  • Add animation to gesture icon tooltip
  • Custom gesture icon tooltip
  • Customized close button for Interstitial tooltip
  • Enable gesture tooltip
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Analytics

For this creative you have following analytics events to understand how users interact with the creative:

  • Ad is in view
  • Ad Loaded
  • CTR
  • CTR [asset name]
  • Map clicked location
  • Unique [Touch]
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  • Keep all important content, like logos and text, within the defined “safe area”, to ensure it appears correctly on all screen sizes.