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Queue

Queue layout uses multiple images (up to 5), layered on top of each other. Dragging left and right or tilting the device up and down causes scrolling through images using a zoom transition effect.

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Ad types tooltip

  • Infeed Infeed

Interactions: tooltip

  • Touch interaction Touch interaction
  • Gyro interaction Gyro interaction

Extra Features: tooltip

  • Effects Effects
  • Countdown Widget Countdown Widget
  • Video enabled Video enabled
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Insights:

  • Great for displaying multiple offers in a single placement;
  • Can be used to tell a story from page to page;
  • Very responsive to device movement;
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Mobile infeed

Average CTR:

0,52%

Average Engagement:

51,02%

* Average result from viewable impressions between 01.06.2020 – 31.12.2020

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Technical specifications

Main assets tooltip

2x Media (jpg, png, svg, gif, mp4, mov)

Dimensions for infeed and desktop tooltip

[ placement ] @ 2x

Optional assets tooltip

3x Media ()
Video end card (jpg, png, svg)

[ placement ] @ 2x
up to [ placement ] @ 2x

Additional assets tooltip

Overlay CTA (jpg, png, svg)
Overlay Logo (jpg, png, svg)
4x Overlay Element (jpg, png, svg)

up to [ placement ] @ 2x
up to [ placement ] @ 2x
up to [ placement ] @ 2x

Examples

Gucci

From Queue

Heinz

From Queue Video

M&S

From Queue

Nespresso

From Queue
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Options

You can adjust how your creative behaves, among other options:

  • Add animation to gesture icon tooltip
  • Adjust sensitivity of ad behavior tooltip
  • Custom gesture icon tooltip
  • Enable gesture tooltip
  • Stop all animations after set number of seconds tooltip
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Analytics

For this creative you have following analytics events to understand how users interact with the creative:

  • Ad is in view
  • Ad Loaded
  • CTR
  • CTR [asset name]
  • Page seen [Page name]
  • Unique [Gyro]
  • Unique [Hover]
  • Unique [Touch]
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  • Apple has disabled gyroscope access for Safari by default. In this case, creatives have swipe interaction. All ads work with gyro in Android, other browsers and apps.