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What Do Engagement and Attention Metrics Mean in Advertising?

What Do Engagement and Attention Metrics Mean in Advertising?

 By Karoliina Ranne
Case Study: Nexd Outperforms Competition with Faster Load Times and Nearly 2x Higher CTR

Case Study: Nexd Outperforms Competition with Faster Load Times and Nearly 2x Higher CTR

 By Karoliina Ranne
Ad Net Zero Award nomination – Nexd x Convo x End Food Waste Australia

Ad Net Zero Award nomination – Nexd x Convo x End Food Waste Australia

 By Karoliina Ranne
How to Stop Wasting Ad Spend and Start Seeing Real Performance

How to Stop Wasting Ad Spend and Start Seeing Real Performance

 By Pipi Õun

Privacy Policy (2025)

 By Karoliina Ranne
Case Study: How a Global FMCG Drinks Brand Saved 58% in Media Budget Using Nexd

Case Study: How a Global FMCG Drinks Brand Saved 58% in Media Budget Using Nexd

 By Karoliina Ranne
Top 4 AdTech Tools for Marketers

Top 4 AdTech Tools for Marketers

 By Karoliina Ranne
Boost Ad Impact Through Dynamic Creative Optimization (DCO)

Boost Ad Impact Through Dynamic Creative Optimization (DCO)

 By Karoliina Ranne
How Tariffs Impact Marketing Budgets and Strategy in 2025

How Tariffs Impact Marketing Budgets and Strategy in 2025

 By Pipi Õun
How to Get Started with Shoppable Hotspot Ads

How to Get Started with Shoppable Hotspot Ads

 By Pipi Õun
5 Ways Interactive Video Ads Drive Engagement

5 Ways Interactive Video Ads Drive Engagement

 By Karoliina Ranne
Exploring the Benefits of Mobile Native Ads

Exploring the Benefits of Mobile Native Ads

 By Karoliina Ranne
What Is Sustainable Advertising and Its Impact on Businesses

What Is Sustainable Advertising and Its Impact on Businesses

 By Karoliina Ranne
Maximizing Success with Display and Digital Banner Ads

Maximizing Success with Display and Digital Banner Ads

 By Karoliina Ranne
What Is Third-party Tracking and Its Role in Advertising

What Is Third-party Tracking and Its Role in Advertising

 By Karoliina Ranne
Exploring CTV Targeting Capabilities

Exploring CTV Targeting Capabilities

 By Karoliina Ranne
Effective Ad Fraud Solutions for Businesses

Effective Ad Fraud Solutions for Businesses

 By Karoliina Ranne
Ad Fraud Statistics: Current Costs, Rates, and Industry Data

Ad Fraud Statistics: Current Costs, Rates, and Industry Data

 By Karoliina Ranne
Understanding Supply-Side Platforms (SSPs) in AdTech

Understanding Supply-Side Platforms (SSPs) in AdTech

 By Karoliina Ranne
Effective Strategies to Combat Display Ad Fatigue

Effective Strategies to Combat Display Ad Fatigue

 By Karoliina Ranne
How to Incorporate ESG Goals Into Your Brand Campaigns

How to Incorporate ESG Goals Into Your Brand Campaigns

 By Karoliina Ranne
5 Must-Track CTV KPIs to Drive Campaign ROI

5 Must-Track CTV KPIs to Drive Campaign ROI

 By Karoliina Ranne
Top 11 Mobile Ad Serving Platforms You Need to Know

Top 11 Mobile Ad Serving Platforms You Need to Know

 By Karoliina Ranne
Top 10 Best SSP Platforms

Top 10 Best SSP Platforms

 By Karoliina Ranne
Top Trends in New Advertising Technology in 2024

Top Trends in New Advertising Technology in 2024

 By Karoliina Ranne
The Role of Interactive Ads in Increasing User Engagement

The Role of Interactive Ads in Increasing User Engagement

 By Ahmad Benny
Ad Fraud: A Complete Guide to Detection and Prevention

Ad Fraud: A Complete Guide to Detection and Prevention

 By Karoliina Ranne
Understanding Mobile Ad Viewability and Its Importance

Understanding Mobile Ad Viewability and Its Importance

 By Martin Leppik
Adaptive Streaming vs Buffering for Video Ads: A Comparison

Adaptive Streaming vs Buffering for Video Ads: A Comparison

 By Karoliina Ranne
How to Design and Implement HTML5 Web Banners

How to Design and Implement HTML5 Web Banners

 By Pipi Õun
What is a Brand Lift Study and Why You Should Run One?

What is a Brand Lift Study and Why You Should Run One?

 By Karoliina Ranne
Guide: All About Rich Media Ads

Guide: All About Rich Media Ads

 By Pipi Õun
Benefits and Examples of CTV Advertising

Benefits and Examples of CTV Advertising

 By Karoliina Ranne
Guide to Buying Programmatic Video Ads

Guide to Buying Programmatic Video Ads

 By Karoliina Ranne
Best Practices for Programmatic Creatives

Best Practices for Programmatic Creatives

 By Karoliina Ranne
Infeed Advertising: Introduction and Examples

Infeed Advertising: Introduction and Examples

 By Karoliina Ranne
What are Interstitial Ads and How Do They Work?

What are Interstitial Ads and How Do They Work?

 By Karoliina Ranne
Everything You Need To Know About Mobile Ads

Everything You Need To Know About Mobile Ads

 By Karoliina Ranne
Best Mobile Ad Types and Formats to Monetize Ads

Best Mobile Ad Types and Formats to Monetize Ads

 By Karoliina Ranne
Guide: What is Ad Serving and How it Works

Guide: What is Ad Serving and How it Works

 By Karoliina Ranne
Power of Creatives: Benefits of Rich Media Marketing

Power of Creatives: Benefits of Rich Media Marketing

 By Karoliina Ranne
6 Best Creative Management Platforms That Can Uplift Your Ads

6 Best Creative Management Platforms That Can Uplift Your Ads

 By Karoliina Ranne
The Different Types of Programmatic Buying and Targeting Methods

The Different Types of Programmatic Buying and Targeting Methods

 By Karoliina Ranne
Maximizing Your Brand’s Reach with CTV Advertising: Tips and Strategies for Success

Maximizing Your Brand’s Reach with CTV Advertising: Tips and Strategies for Success

 By Karoliina Ranne
Nexd Layout-Based Ads: A Sustainable and High-Quality Transformation for Affle

Nexd Layout-Based Ads: A Sustainable and High-Quality Transformation for Affle

 By Karoliina Ranne
A Detailed Guide To Holiday Marketing

A Detailed Guide To Holiday Marketing

 By Karoliina Ranne

legitimate-interest-claim

 By Ott Heidmets
Make assets with AI? How we almost gave you bad advice.

Make assets with AI? How we almost gave you bad advice.

 By Karoliina Ranne
Interview: WFA Planet Pledge – Sustainability in Advertising

Interview: WFA Planet Pledge – Sustainability in Advertising

 By Karoliina Ranne
4 Easy Ways to Make Memorable Ads

4 Easy Ways to Make Memorable Ads

 By Ott Heidmets
What is Advertising Technology (AdTech) – A Guide and Explanations

What is Advertising Technology (AdTech) – A Guide and Explanations

 By Karoliina Ranne
17 Best Programmatic Advertising Platforms to Choose From

17 Best Programmatic Advertising Platforms to Choose From

 By Karoliina Ranne
How Nexd ensures sustainable advertising?

How Nexd ensures sustainable advertising?

 By Karoliina Ranne
What Are Mobile Rich Media Ads Anyway?

What Are Mobile Rich Media Ads Anyway?

 By Martin Leppik
How do smaller creatives help lessen the CO2 footprint?

How do smaller creatives help lessen the CO2 footprint?

 By Karoliina Ranne

Datenschutzerklärung von Nexd

 By Erik Tammenurm
Nexd is a sustainable ad server and creative management platform

Nexd is a sustainable ad server and creative management platform

 By Karoliina Ranne

Reach out to Nexd

 By Erik Tammenurm

Custom Creative Order Form

 By Erik Tammenurm
Rich media is a poor man’s game

Rich media is a poor man’s game

 By Martin Leppik
How to drive real value in ecommerce display campaigns

How to drive real value in ecommerce display campaigns

 By Martin Leppik

Enterprise Estonia Funding overview

 By Martin Leppik

Cookie Policy

 By Erik Tammenurm

A letter from the CEO: we’re here for you during Coronavirus

 By Erik Tammenurm
Your ad-load speed could be seriously hurting your engagement rate

Your ad-load speed could be seriously hurting your engagement rate

 By Martin Leppik
Replacing Dwell Time with Exposure Time in Analytics

Replacing Dwell Time with Exposure Time in Analytics

 By Martin Leppik
Recorded webinar about privacy and third-party cookies

Recorded webinar about privacy and third-party cookies

 By Martin Leppik
New version release: Updated scale and crop tool

New version release: Updated scale and crop tool

 By Martin Leppik
Third-party cookies in the wake of GDPR and CCPA

Third-party cookies in the wake of GDPR and CCPA

 By Martin Leppik
Here we go again: Privacy regulations hit the States

Here we go again: Privacy regulations hit the States

 By Martin Leppik
How hard is it to advertise to families online?

How hard is it to advertise to families online?

 By Erik Tammenurm
What is the future for AR-based advertising?

What is the future for AR-based advertising?

 By Erik Tammenurm
Nexd x Black Friday = Best Ever Ad Results

Nexd x Black Friday = Best Ever Ad Results

 By Martin Leppik
Travel and Tourism: How to Attract New People to Your Destinations

Travel and Tourism: How to Attract New People to Your Destinations

 By Martin Leppik
Powerful Marketing Lessons from the Twitter Chicken Sandwich War

Powerful Marketing Lessons from the Twitter Chicken Sandwich War

 By Ott Heidmets
Case study: Lattelecom / Vector

Case study: Lattelecom / Vector

 By Martin Leppik
Make Expandable ads like a pro

Make Expandable ads like a pro

 By Ott Heidmets
The Surprising Way to Wow Your Audience in One Second

The Surprising Way to Wow Your Audience in One Second

 By Ott Heidmets
How to Build a Niche Marketing Strategy

How to Build a Niche Marketing Strategy

 By Ott Heidmets

Opt out of NEXD tracking

 By Erik Tammenurm
Case Study: Telmore/Mediacom

Case Study: Telmore/Mediacom

 By Martin Leppik
How Do You Make a Honey Badger Care? Strategies for Advertising to Gen Z

How Do You Make a Honey Badger Care? Strategies for Advertising to Gen Z

 By Ott Heidmets
A Guide to Digital Advertising in 2019: Responsible Branding, Relatable Campaigns

A Guide to Digital Advertising in 2019: Responsible Branding, Relatable Campaigns

 By Martin Leppik
6 of the Worst Examples of Ad Fraud in History

6 of the Worst Examples of Ad Fraud in History

 By Martin Leppik
Carousel ads; What they are and what they’re great for

Carousel ads; What they are and what they’re great for

 By Martin Leppik

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