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What Do Engagement and Attention Metrics Mean in Advertising?

What Do Engagement and Attention Metrics Mean in Advertising?

 By Karoliina Ranne
What Is Sustainable Advertising and Its Impact on Businesses

What Is Sustainable Advertising and Its Impact on Businesses

 By Karoliina Ranne
Top 6 Techniques for Success in CTV Advertising Creatives

Top 6 Techniques for Success in CTV Advertising Creatives

 By Karoliina Ranne
What Is Third-party Tracking and Its Role in Advertising

What Is Third-party Tracking and Its Role in Advertising

 By Karoliina Ranne
ESG Reporting For the Advertising Industry

ESG Reporting For the Advertising Industry

 By Karoliina Ranne
Top Trends in New Advertising Technology in 2024

Top Trends in New Advertising Technology in 2024

 By Karoliina Ranne
Benefits and Examples of CTV Advertising

Benefits and Examples of CTV Advertising

 By Karoliina Ranne
Infeed Advertising: Introduction and Examples

Infeed Advertising: Introduction and Examples

 By Karoliina Ranne
Maximizing Your Brand’s Reach with CTV Advertising: Tips and Strategies for Success

Maximizing Your Brand’s Reach with CTV Advertising: Tips and Strategies for Success

 By Karoliina Ranne
Reducing Your Carbon Footprint with Energy Efficient Advertising

Reducing Your Carbon Footprint with Energy Efficient Advertising

 By Karoliina Ranne
Interview: WFA Planet Pledge – Sustainability in Advertising

Interview: WFA Planet Pledge – Sustainability in Advertising

 By Karoliina Ranne
What is Advertising Technology (AdTech) – A Guide and Explanations

What is Advertising Technology (AdTech) – A Guide and Explanations

 By Karoliina Ranne
17 Best Programmatic Advertising Platforms to Choose From

17 Best Programmatic Advertising Platforms to Choose From

 By Karoliina Ranne
How Nexd ensures sustainable advertising?

How Nexd ensures sustainable advertising?

 By Karoliina Ranne
How to make the most of your advertising during a recession?

How to make the most of your advertising during a recession?

 By Karoliina Ranne
Nexd empowers green advertising

Nexd empowers green advertising

 By Ott Heidmets
Advertising in the Coronavirus pandemic: predictions & forecasts

Advertising in the Coronavirus pandemic: predictions & forecasts

 By Martin Leppik
Using location-based advertising to reach your audience

Using location-based advertising to reach your audience

 By Martin Leppik
Contextual advertising & real-time marketing in the age of ad-blocking

Contextual advertising & real-time marketing in the age of ad-blocking

 By Martin Leppik
What is the future for AR-based advertising?

What is the future for AR-based advertising?

 By Erik Tammenurm
Climate Change, Social Issues, and ‘Woke Advertising’: Is It Right For Your Company?

Climate Change, Social Issues, and ‘Woke Advertising’: Is It Right For Your Company?

 By Martin Leppik
How to Do Small Business Advertising that Doesn’t Suck

How to Do Small Business Advertising that Doesn’t Suck

 By Ott Heidmets
Why Google wants to adblock Chrome, and how to save rich media advertising

Why Google wants to adblock Chrome, and how to save rich media advertising

 By Ott Heidmets
How Do You Make a Honey Badger Care? Strategies for Advertising to Gen Z

How Do You Make a Honey Badger Care? Strategies for Advertising to Gen Z

 By Ott Heidmets
A Guide to Digital Advertising in 2019: Responsible Branding, Relatable Campaigns

A Guide to Digital Advertising in 2019: Responsible Branding, Relatable Campaigns

 By Martin Leppik
Putting the user experience at the heart of digital advertising

Putting the user experience at the heart of digital advertising

 By Martin Leppik
Case Study: Nexd Outperforms Competition with Faster Load Times and Nearly 2x Higher CTR

Case Study: Nexd Outperforms Competition with Faster Load Times and Nearly 2x Higher CTR

 By Karoliina Ranne
Ad Net Zero Award nomination – Nexd x Convo x End Food Waste Australia

Ad Net Zero Award nomination – Nexd x Convo x End Food Waste Australia

 By Karoliina Ranne
How to Stop Wasting Ad Spend and Start Seeing Real Performance

How to Stop Wasting Ad Spend and Start Seeing Real Performance

 By Pipi Õun
Nexd Attends DMEXCO – Cologne, Germany – 17-18.09.2025

Nexd Attends DMEXCO – Cologne, Germany – 17-18.09.2025

 By Karoliina Ranne

Terms of Service (2025)

 By Karoliina Ranne

Privacy Policy (2025)

 By Karoliina Ranne
Top 4 AdTech Tools for Marketers

Top 4 AdTech Tools for Marketers

 By Karoliina Ranne
Boost Ad Impact Through Dynamic Creative Optimization (DCO)

Boost Ad Impact Through Dynamic Creative Optimization (DCO)

 By Karoliina Ranne
How Tariffs Impact Marketing Budgets and Strategy in 2025

How Tariffs Impact Marketing Budgets and Strategy in 2025

 By Pipi Õun
How to Talk About Sustainability Without Greenwashing

How to Talk About Sustainability Without Greenwashing

 By Pipi Õun
Nexd CEO judges the Golden Egg – Tallinn, Estonia – 04.04.2025

Nexd CEO judges the Golden Egg – Tallinn, Estonia – 04.04.2025

 By Karoliina Ranne
How to Get Started with Shoppable Hotspot Ads

How to Get Started with Shoppable Hotspot Ads

 By Pipi Õun
Scope3 industry event at London – 28.01.2025

Scope3 industry event at London – 28.01.2025

 By Karoliina Ranne
5 Ways Interactive Video Ads Drive Engagement

5 Ways Interactive Video Ads Drive Engagement

 By Karoliina Ranne
Exploring the Benefits of Mobile Native Ads

Exploring the Benefits of Mobile Native Ads

 By Karoliina Ranne
Maximizing Success with Display and Digital Banner Ads

Maximizing Success with Display and Digital Banner Ads

 By Karoliina Ranne
Exploring CTV Targeting Capabilities

Exploring CTV Targeting Capabilities

 By Karoliina Ranne
Effective Ad Fraud Solutions for Businesses

Effective Ad Fraud Solutions for Businesses

 By Karoliina Ranne
Ad Fraud Statistics: Current Costs, Rates, and Industry Data

Ad Fraud Statistics: Current Costs, Rates, and Industry Data

 By Karoliina Ranne
Understanding Supply-Side Platforms (SSPs) in AdTech

Understanding Supply-Side Platforms (SSPs) in AdTech

 By Karoliina Ranne
How to Incorporate ESG Goals Into Your Brand Campaigns

How to Incorporate ESG Goals Into Your Brand Campaigns

 By Karoliina Ranne
5 Must-Track CTV KPIs to Drive Campaign ROI

5 Must-Track CTV KPIs to Drive Campaign ROI

 By Karoliina Ranne
Top 11 Mobile Ad Serving Platforms You Need to Know

Top 11 Mobile Ad Serving Platforms You Need to Know

 By Karoliina Ranne
Top 10 Best SSP Platforms

Top 10 Best SSP Platforms

 By Karoliina Ranne
The Role of Interactive Ads in Increasing User Engagement

The Role of Interactive Ads in Increasing User Engagement

 By Ahmad Benny
Ad Fraud: A Complete Guide to Detection and Prevention

Ad Fraud: A Complete Guide to Detection and Prevention

 By Karoliina Ranne
Understanding Mobile Ad Viewability and Its Importance

Understanding Mobile Ad Viewability and Its Importance

 By Martin Leppik
Adaptive Streaming vs Buffering for Video Ads: A Comparison

Adaptive Streaming vs Buffering for Video Ads: A Comparison

 By Karoliina Ranne
How to Design and Implement HTML5 Web Banners

How to Design and Implement HTML5 Web Banners

 By Pipi Õun
What is a Brand Lift Study and Why You Should Run One?

What is a Brand Lift Study and Why You Should Run One?

 By Karoliina Ranne
Nexd’s AdTech is the Only Innovation in Rich Media

Nexd’s AdTech is the Only Innovation in Rich Media

 By Karoliina Ranne
Guide: All About Rich Media Ads

Guide: All About Rich Media Ads

 By Pipi Õun
Guide to Buying Programmatic Video Ads

Guide to Buying Programmatic Video Ads

 By Karoliina Ranne
Best Practices for Programmatic Creatives

Best Practices for Programmatic Creatives

 By Karoliina Ranne
Nexd Sustainability Measurement Now Powered by Scope3 Data

Nexd Sustainability Measurement Now Powered by Scope3 Data

 By Karoliina Ranne
What are Interstitial Ads and How Do They Work?

What are Interstitial Ads and How Do They Work?

 By Karoliina Ranne
Everything You Need To Know About Mobile Ads

Everything You Need To Know About Mobile Ads

 By Karoliina Ranne
Best Mobile Ad Types and Formats to Monetize Ads

Best Mobile Ad Types and Formats to Monetize Ads

 By Karoliina Ranne
Guide: What is Ad Serving and How it Works

Guide: What is Ad Serving and How it Works

 By Karoliina Ranne
Power of Creatives: Benefits of Rich Media Marketing

Power of Creatives: Benefits of Rich Media Marketing

 By Karoliina Ranne
6 Best Creative Management Platforms That Can Uplift Your Ads

6 Best Creative Management Platforms That Can Uplift Your Ads

 By Karoliina Ranne
The Different Types of Programmatic Buying and Targeting Methods

The Different Types of Programmatic Buying and Targeting Methods

 By Karoliina Ranne
The End of Third-Party Cookies Gives Way to the Importance of Creativity

The End of Third-Party Cookies Gives Way to the Importance of Creativity

 By Karoliina Ranne
Nexd Delivers Outstanding Creative Results for Asian clients

Nexd Delivers Outstanding Creative Results for Asian clients

 By Karoliina Ranne
Sustainable Digital Marketing: Balancing Eco-Friendly Practices with Online Growth

Sustainable Digital Marketing: Balancing Eco-Friendly Practices with Online Growth

 By Jessica True
Nexd Layout-Based Ads: A Sustainable and High-Quality Transformation for Affle

Nexd Layout-Based Ads: A Sustainable and High-Quality Transformation for Affle

 By Karoliina Ranne
A Detailed Guide To Holiday Marketing

A Detailed Guide To Holiday Marketing

 By Karoliina Ranne

legitimate-interest-claim

 By Ott Heidmets
4 Easy Ways to Make Memorable Ads

4 Easy Ways to Make Memorable Ads

 By Ott Heidmets
What Are Mobile Rich Media Ads Anyway?

What Are Mobile Rich Media Ads Anyway?

 By Martin Leppik
How do smaller creatives help lessen the CO2 footprint?

How do smaller creatives help lessen the CO2 footprint?

 By Karoliina Ranne
Nexd is a sustainable ad server and creative management platform

Nexd is a sustainable ad server and creative management platform

 By Karoliina Ranne
Google’s ad serving fees are changing and how to save on costs

Google’s ad serving fees are changing and how to save on costs

 By Karoliina Ranne
KFC India x Mediasmart award winning campaign, powered by Nexd

KFC India x Mediasmart award winning campaign, powered by Nexd

 By Karoliina Ranne

Extra Features

 By admin
Rich media is a poor man’s game

Rich media is a poor man’s game

 By Martin Leppik
How to drive real value in ecommerce display campaigns

How to drive real value in ecommerce display campaigns

 By Martin Leppik
It’s time to put the consumer at the heart of your display strategy, and Chrome agrees

It’s time to put the consumer at the heart of your display strategy, and Chrome agrees

 By Martin Leppik
Google blocking heavy ads is a welcome change for advertisers

Google blocking heavy ads is a welcome change for advertisers

 By Martin Leppik
Case Study: Award-winning Carlsberg campaign

Case Study: Award-winning Carlsberg campaign

 By Martin Leppik
Why advertisers should be taking advantage of a buyer’s market

Why advertisers should be taking advantage of a buyer’s market

 By Martin Leppik
Why adtech should use engagement metrics to combat poor visibility

Why adtech should use engagement metrics to combat poor visibility

 By Martin Leppik
How should advertisers adapt their ad campaigns in a recession?

How should advertisers adapt their ad campaigns in a recession?

 By Martin Leppik

A letter from the CEO: we’re here for you during Coronavirus

 By Erik Tammenurm
Your ad-load speed could be seriously hurting your engagement rate

Your ad-load speed could be seriously hurting your engagement rate

 By Martin Leppik
The Nexd Perspective: Gyroscope ads engage your audience

The Nexd Perspective: Gyroscope ads engage your audience

 By Martin Leppik
Assets to build a demo campaign and help you get started with Nexd

Assets to build a demo campaign and help you get started with Nexd

 By Martin Leppik
Recorded webinar about privacy and third-party cookies

Recorded webinar about privacy and third-party cookies

 By Martin Leppik
Creatively engaging your audience in the ad-blocking era

Creatively engaging your audience in the ad-blocking era

 By Martin Leppik
Third-party cookies in the wake of GDPR and CCPA

Third-party cookies in the wake of GDPR and CCPA

 By Martin Leppik
Here we go again: Privacy regulations hit the States

Here we go again: Privacy regulations hit the States

 By Martin Leppik
How hard is it to advertise to families online?

How hard is it to advertise to families online?

 By Erik Tammenurm
Creativity and Context will win in a Post-GDPR World

Creativity and Context will win in a Post-GDPR World

 By Erik Tammenurm
Nexd Publisher Success Story: Otavamedia

Nexd Publisher Success Story: Otavamedia

 By Martin Leppik
Nexd x Black Friday = Best Ever Ad Results

Nexd x Black Friday = Best Ever Ad Results

 By Martin Leppik
Travel and Tourism: How to Attract New People to Your Destinations

Travel and Tourism: How to Attract New People to Your Destinations

 By Martin Leppik
Nexd at DMEXCO 2019

Nexd at DMEXCO 2019

 By Ott Heidmets
Now coming to videos near you!

Now coming to videos near you!

 By Ott Heidmets
Powerful Marketing Lessons from the Twitter Chicken Sandwich War

Powerful Marketing Lessons from the Twitter Chicken Sandwich War

 By Ott Heidmets
The Most Successful Startups Know These Secrets

The Most Successful Startups Know These Secrets

 By Ott Heidmets
Make Expandable ads like a pro

Make Expandable ads like a pro

 By Ott Heidmets
Compression is sexy. It’s also the biggest issue in ads.

Compression is sexy. It’s also the biggest issue in ads.

 By Ott Heidmets
Nexd Campaign Manager: Giving Life to Static Ads

Nexd Campaign Manager: Giving Life to Static Ads

 By Ott Heidmets
The Surprising Way to Wow Your Audience in One Second

The Surprising Way to Wow Your Audience in One Second

 By Ott Heidmets
What makes rich media ads terrible, and how to fix it

What makes rich media ads terrible, and how to fix it

 By Ott Heidmets
How to Build a Niche Marketing Strategy

How to Build a Niche Marketing Strategy

 By Ott Heidmets
Case Study: Telmore/Mediacom

Case Study: Telmore/Mediacom

 By Martin Leppik
How to Build Insanely Good Brand Equity [Case Studies]

How to Build Insanely Good Brand Equity [Case Studies]

 By Ott Heidmets
Why NEXD is Focusing On Touch-Based Interaction

Why NEXD is Focusing On Touch-Based Interaction

 By Ott Heidmets
These Easy Hacks Will Make Your Ad Engagement Surge

These Easy Hacks Will Make Your Ad Engagement Surge

 By Martin Leppik
6 of the Worst Examples of Ad Fraud in History

6 of the Worst Examples of Ad Fraud in History

 By Martin Leppik
NEXD Raises New Round to Fuel Global Expansion

NEXD Raises New Round to Fuel Global Expansion

 By Martin Leppik
MediaSmart & NEXD Unveil Innovative Programmatic Rich Media Partnership

MediaSmart & NEXD Unveil Innovative Programmatic Rich Media Partnership

 By Martin Leppik
Your Slow Ads are Basically the Same as Ad Fraud

Your Slow Ads are Basically the Same as Ad Fraud

 By Martin Leppik
What’s the difference between Google Ads and Google Ad Manager?

What’s the difference between Google Ads and Google Ad Manager?

 By Martin Leppik
NEXD Advertiser Success Story: Telmore

NEXD Advertiser Success Story: Telmore

 By Martin Leppik
Desktop Layouts, Now Available On Adcanvas Self-Service Platform

Desktop Layouts, Now Available On Adcanvas Self-Service Platform

 By Martin Leppik

NEXD boosts leadership team with appointment of Ott Heidmets as COO

 By Martin Leppik
Mobile Video is Booming. Don’t Get Left Behind.

Mobile Video is Booming. Don’t Get Left Behind.

 By Martin Leppik
Mobile Ad Serving: The Magic That Gets Your Creatives Onto Mobile Screens

Mobile Ad Serving: The Magic That Gets Your Creatives Onto Mobile Screens

 By Martin Leppik

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